Marina Kobler (Komedia), Jill Edwards (Comic Boom) and Victoria Nangle (comedy critic) have combined forces to create this new award.
The aim of the Komedia New Comedy Award
is to continue to discover and support
exciting new comic talent, and to offer opportunities for development.
Jill Edwards of Comic Boom comedy club said:
"I love supporting and encouraging exciting new original comic voices to work their way up the Comic Boom ranks - becoming MC's, Headliners and award winning television stars.
"Creating our own New Comedy Award in partnership with these titans of comedy is the next logical step for Comic Boom."
The award is open to comedians who have been gigging regularly for less than three years and have seven minutes of their own stand-up material, plus a clip they can send in with their application.
Thirty-two semi-finalists will be selected from clips and will be invited to perform across four semi-final heats.
The semi-finals will take place on four consecutive Tuesdays beginning 14th January 2020.
Two comics from each one will be selected by the judges to go through to the Final, which will be MC'd by television regular, Brighton's own Angela Barnes.
After the heats, selected semi-finalists will still have the opportunity to win a place in the final via a 'wild card' public vote.
"I'm really looking forward to being involved in this exciting project with these brilliant partners," says Victoria Nangle.
"Brighton is a hub of comic creativity and I can't wait to see what each heat will bring – and what the future will bring for our winner."
Further details for eligibility and how to enter will be available on the Komedia website.